Do you publish an online newsletter or ezine? How about a print newsletter?
Not surprisingly, print newsletters are quickly falling out of fashion while online newsletters are skyrocketing.
This from B to B:
Online and e-mail newsletters increased to 6,055 from 1,053 over the last five years, according to the Oxbridge Directory of Newsletters.
The 2009 edition of the directory is slated for release Tuesday. Print-only newsletters listed in the directory decreased 43%, from 7,395 to 4,180 in the same time frame. The number of newsletters in both print and electronic formats increased slightly, to 4,949 from 4,859.
I’ve published a monthly e-newsletter on copywriting and marketing communications called HEADLINES FROM FLOYD for about five years. If you aren’t already receiving it, please sign up at right. Admirable people say kind things about it.
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