Posted near the entrance of the Floyd Country Store, home of the Friday Nite Jamboree, are the rules, also known as Granny’s Rules.
There are just four:
1. No smoking.
2. No drinking alcohol.
3. No bad language.
4. No conduct unbecoming to a lady or a gentleman.
Definitely old-fashioned, Granny’s Rules wear well. People come in droves to the Floyd Country Store every week of the year. They do have fun — without doing harm.
Rules can be a drag, some even irrelevant. But, like Granny’s Rules, we usually need at least a few in copywriting and marketing to hold things together. I’ll offer a few for your consideration in coming posts at HEADLINES FROM FLOYD.