HubSpot has posted its newest collection of 100 Awesome Marketing Stats, Charts and Graphs.
It’s based on original research and data from a bunch of sources, including analysis of 4,500 HubSpot customers, surveys with hundreds of small and medium-sized businesses, and dozens of publications such as MarketingSherpa, eMarketer, Pew Research and McKinsey.
I flipped through the 134 slides (it goes fast). Following are a few morsels to whet your appetite.
Inbound vs. Outbound Marketing
- B2B marketers are shifting more of their dollars to inbound marketing.
- The average budget spent on company blogs and social media has nearly doubled in the last two years.