It’s a new year. We all have a lot to do and 343 days left to do it. We all hope our efforts will make a real difference.
If the mountain looks steep, look instead at Stanley Rygor for inspiration. Rygor is quite possibly the Cal Ripken Jr. of advertising.
For those unfamiliar with Ripken, the Baltimore Orioles shortstop played in 2,632 consecutive Major League Baseball games, breaking Lou Gehrig’s record. Ripken was inducted into the National Baseball Hall of Fame in 2006. But maybe Cal Ripken Jr. is the Stanley Rygor of baseball. Let me explain.