Sage Writing Advice from William Zinsser

I saw this on Twitter the other day via AdviceToWriters, and who am I to argue with the legendary William Zinsser?

I’d say Zinsser’s four basic premises apply to all varieties of writing. Here they are:

1. Clarity
2. Brevity
3. Simplicity
4. Humanity

No. 4 might be the toughest to achieve. With no humanity, writing is lifeless and fails to connect. All four tenets require effort and are worth striving for.

Check out Zinsser here. For daily quotes and inspiration, see